ABOUT ME

WHO AM I?

Strategic Executive Communications and Public Relations Manager and Project Manager with extensive experience across Television, Radio, Online Media, Public Health, and Government.  Well-Known for strategic acumen, creative content development, and fostering essential stakeholder partnerships

EXPERT IN

DIGITAL COMMUNICATIONS

80%

PUBLIC RELATIONS AND MEDIA RELATIONS

70%

CONTENT STRATEGY AND CREATION

90%

PROJECT MANAGEMENT

95%

STRATEGIC MINDSET

80%

EDUCATION

EAST-WEST UNIVERSITY

BACHELOR OF ARTS: COMMUNICATION AND ENGLISH

SCRUM ALLIANCE

SCRUM MASTER

SCRUM ALLIANCE

CERTIFIED SCRUM PRODUCT OWNER

SCRUM ALLIANCE

AI AND AGILITY CERTIFICATION

FEMA

SOCIAL MEDIA IN EMERGENCY MANAGEMENT CERTIFICATION

FEMA

PUBLIC INFORMATION OFFICER AWARENESS CERTIFICATION

TRITON COLLEGE

CERTIFICATION IN BUSINESS MANAGEMENT

GOOGLE

PROMPT ENGINEERING CERTIFICATION

GOOGLE

GOOGLE DIGITAL MARKETING & E-COMMERCE CERTIFICATION

UNIVERSITY OF MICHIGAN

USING PUBLIC POLICY FOR SOCIAL CHANGE

EMORY UNIVERSITY

AI FOR MARKETING CERTIFICATION SPECIALIZATION

JOHN HOPKINS

STRATEGIC COMMUNICATIONS IN TECHNICAL ORGANIZATIONS CERTIFICATION

CHAT GPT

PROMPT ENGINEERING CERTIFICATION

EXPERIENCE

2023 - Present

ILLINOIS DEPARTMENT OF PUBLIC HEALTH

LEAD DIGITAL COMMUNICATIONS & STRATEGIC INITIATIVES SPECIALIST

Managed social media strategies, content creation, and audience engagement, leading to a 45.9% increase in online presence. Developed and executed content strategy, engaged in crisis management, and collaborated with stakeholders to drive strategic public health initiatives.

2015 - PRESENT

MASON VERA PAINE SHOW

EXECUTIVE COMMUNICATIONS & PR MANAGER

Collaborated with producers and sales managers to create engaging segments, attracting over 300,000 monthly listeners. Boosted engagement and sales by 48% through targeted audience strategies and creative content.

2019 - 2023

BUBBLES TECHNOLOGIES LLC

PRODUCT MARKETING & GROWTH MANAGER

Spearheaded product marketing campaigns and research for Bubbles App. Developed communication strategies, coordinated GTM launches, and reported directly to the CEO, driving product adoption and market expansion.

2015 - 2022

NEXSTAR MEDIA GROUP

COMMUNICATIONS MANAGER

Led WGN programming across multiple shows, managing communications, media strategies, and talent booking. Increased show awareness, audience engagement, and revenue through strategic collaborations and tailored content plans.

2012 - 2018

NATIONAL BRANDS

PUBLIC RELATIONS CONSULTANT

Designed and developed social media and PR campaigns for new digital tech products, services, and book launches. Led marketing campaigns and fundraising events, raising over $96K and securing platinum awards for client projects.

HELPFUL WRITING

Driver operating a Ford vehicle equipped with built-in media system and touchscreen interface.

Driving Into Data: How Automakers Turn You Into the Product

The more tech creeps into our lives, the less privacy we seem to have. What started with smart speakers and voice assistants has now moved into our cars. Automakers are […]

tree with digital icons as leaves, including social media, shopping, email, video, and security symbols—representing the interconnected rise of technology in daily life.

When Trends Turn Against You: How Overreliance on Technology Backfires

Many people tend to jump on new trends and technologies fast, especially when they promise to save time, cut costs, or boost visibility. But too much dependence on those tools […]

Film set with empty theater seats representing disconnect between influencer fame and audience turnout

Downside of Influencer Casting in Hollywood

Hollywood is getting lazy with the math. Instead of casting based on skill, studios are picking people off TikTok and Instagram because of their follower count. You have people with […]

crabble tiles spelling out 'Digital Marketing' on a white desk with a smartphone and keyboard nearby

The Importance of Digital Strategy

We have hit a point where everyone knows digital content matters. Video’s hot. Podcasts are growing. AI is here to stay. But here’s the thing most people aren’t saying out […]

Navigating a Digital Environment

Developing a digital footprint is important for businesses’ success in today’s environment. Many companies do not realize the importance of this as well as how to start. The first thing […]

Human Interaction Missteps

Have you ever faced the challenge of talking about something meaningful to a friend, but they just don’t understand you? Or shared an idea only to be met with blank […]

The Future of Marketing with A.I

As we approach an era in marketing it’s important to look back at the path that has led us to this point. Three decades ago, the emergence of processors and spreadsheets held […]

Productivity Re-Evaluation

A recent BambooHR study found that 32% of managers admitted that their organization’s return to office policies were more centered around monitoring employees. This raises concerns because if performance indicators […]