Driver operating a Ford vehicle equipped with built-in media system and touchscreen interface.

Driving Into Data: How Automakers Turn You Into the Product

The more tech creeps into our lives, the less privacy we seem to have. What started with smart speakers and voice assistants has now moved into our cars. Automakers are […]

tree with digital icons as leaves, including social media, shopping, email, video, and security symbols—representing the interconnected rise of technology in daily life.

When Trends Turn Against You: How Overreliance on Technology Backfires

Many people tend to jump on new trends and technologies fast, especially when they promise to save time, cut costs, or boost visibility. But too much dependence on those tools […]

Film set with empty theater seats representing disconnect between influencer fame and audience turnout

Downside of Influencer Casting in Hollywood

Hollywood is getting lazy with the math. Instead of casting based on skill, studios are picking people off TikTok and Instagram because of their follower count. You have people with […]

crabble tiles spelling out 'Digital Marketing' on a white desk with a smartphone and keyboard nearby

The Importance of Digital Strategy

We have hit a point where everyone knows digital content matters. Video’s hot. Podcasts are growing. AI is here to stay. But here’s the thing most people aren’t saying out […]

Navigating a Digital Environment

Developing a digital footprint is important for businesses’ success in today’s environment. Many companies do not realize the importance of this as well as how to start. The first thing […]

Human Interaction Missteps

Have you ever faced the challenge of talking about something meaningful to a friend, but they just don’t understand you? Or shared an idea only to be met with blank […]

The Future of Marketing with A.I

As we approach an era in marketing it’s important to look back at the path that has led us to this point. Three decades ago, the emergence of processors and spreadsheets held […]

Productivity Re-Evaluation

A recent BambooHR study found that 32% of managers admitted that their organization’s return to office policies were more centered around monitoring employees. This raises concerns because if performance indicators […]

The Looming Threat of Job Security in the Age of AI

Each day AI is becoming more advanced and with these advancements comes the worry. Many people are worried about their job security. This concern comes from discussions about AI’s potential […]

Dehumanizing Layoffs: Effects on Employee Loyalty and Trust

2021 an economic downturn began which led to numerous layoffs. Before this downturn, there was a common trend of job hopping within certain industries. In some cases, employees would stay […]