3

SHAUNTA GARTH

I help public-facing organizations stay credible in an AI-driven world without losing the human voice

  • Home
  • Blog

Day: April 27, 2026

  1. Home
  2. April 27, 2026
White theatrical mask labeled “Authentic?” beside a torn paper checklist titled “Fake Authenticity Checklist,” showing staged flaws like typos, rough cuts, shaky video, and sounding human.

Backwards Trend: Intentional Imperfection

April 27, 2026

Marketing has a new strategy for sounding human: manufacture the imperfection. It is worth paying attention to, not because it works, but because of what it says about where we […]

READ MORE

sgarth

Recent Posts

  • What Brands Must Fix Before Chasing Visibility in AI Search
  • What Companies Mean When They Say “AI Replaced This Job”
  • Information Friction Is Costing You Customer Trust
  • Why Faster AI Content Production Created a Bigger Review Problem
  • The Hidden Brand Risks of Using AI Presenters

Categories

  • AI and the Workplace
  • Communications and Messaging Strategy

Archives

  • August 2026
  • July 2026
  • June 2026
  • May 2026
  • April 2026
  • March 2026
  • February 2026
  • January 2026
  • December 2025
  • November 2025
  • October 2025
  • September 2025
  • August 2025
  • July 2025
  • June 2025
  • May 2025
  • September 2024
  • August 2024
  • July 2024
  • July 2023
  • June 2023
  • May 2023
  • April 2023
  • February 2023
  • December 2022
  • November 2022
  • October 2022
  • September 2022
  • August 2022
  • June 2022
  • May 2022
  • April 2022
  • March 2022

Categories

  • AI and the Workplace
  • Communications and Messaging Strategy

Copyright © 2026

×

No File Choosen
image