Month: June 2026
Why AI Efficiency Still Comes With A Cost
There is a lot of conversation right now about token maxing, token limits and token cost. That conversation makes sense because AI has been sold for years as a shortcut, […]
Why Siloed Teams Are Hurting Your AI Search Visibility
I have been saying this for a while now, that when it comes to AIO, GEO and AEO, you need a strong foundation in SEO. It is not optional and […]
Corporate Deepfakes: Why Communications Teams Need a Response Plan
In comms, there is always plenty to worry about; the messaging, the reputation and the trust. Then something new comes along that is not mentioned or considered to be a […]